For many new leads and customers, their first interaction with your brand will come following a search query. So how your brand is represented in search engines often dictates the first impression your brand gives off. It’s crucial that the first impression is polished, commensurate with a firm offering professional-grade IT services.
Search marketing is unique in that it offers you the ability to reach people who are already actively searching for your services. Contrast this with other digital advertising mediums, where ads are served to people regardless of the mindset they’re in. It’s no wonder that when we look at clients’ website analytics, the traffic from search marketing tends to be the higher quality than any other traffic source.
Search marketing is a two-headed monster. Both organic (SEO) and paid search marketing (PPC) contribute to your brand’s first impression and drive high-quality traffic. eBridge has assisted IT Service Providers with both organic search engine optimization and pay-per-click services for nearly two decades. We understand the landscape and how it applies for IT Service Providers in particular.
eBridge offers search marketing to MSPs, web hosting companies, IaaS, data centers, ISVs, and VARs. Checkout our Work page to see some of the search marketing we’ve conducted.
Click to view our Search FAQs.
For more information about eBridge’s search marketing services, please consult our Search Engine Optimization (SEO) or Pay-Pay-Per-Click (PPC) management pages. Or please contact us directly with any questions you may have.
We needed expertise in a few areas to help us deploy a special project and decided to work with eBridge to supplement our own marketing team. They had resources with the skill sets that we needed and enabled us to execute the campaign without bringing on full time headcount, assisting us with online display, Google AdWords and retargeting. eBridge not only delivers results and metrics, but they back these up with easy-to-read reports with charts, explanations and recommendations. This allows us to quickly assimilate the data and make decisions. They’re genuine, professional, and a pleasure to work with.
Elisabeth Kurek, Marketing Director
Verio, Inc.
