Inbound marketing services are about drawing potential customers to you rather than you soliciting interest and leads with outbound tactics. It focuses on aligning the content you produce with what is of interest to your target audience, generating quality traffic and quality leads.
Inbound strategies paired with complimentary outbound tactics are what make up a comprehensive and effective digital marketing plan.
Inbound marketing is by its very nature multi-channel and it integrates different strategies. It’s a holistic approach to marketing that involves the following elements:
How do you implement a successful inbound marketing strategy? With an integrated marketing automation solution.
Marketing automation software provides you with a streamlined approach to capturing the leads you have generated through your inbound marketing activities, enables you to nurture them through the buyers’ journey and converts them to paying customers.
As inbound marketing is about drawing the right people in, marketing automation is about building relationships and closing sales.
eBridge Marketing Solutions is proud to be a HubSpot Marketing Agency Partner. Not only do we provide our clients with this powerful software, but we will work together with you to deliver a comprehensive solution which includes the HubSpot platform, an implementation strategy customized specifically to your business goals, guidance on best practices and campaign development, if that is something you require.
We are passionate about marketing and know how a joint inbound marketing and marketing automation strategy can drive your business success. That’s why we are also happy to work with you to implement other leading marketing automation software solutions like Oracle Eloqua and Marketo.
eBridge creates inbound marketing strategies for MSPs, web hosting companies, IaaS, data centers, ISVs, and VARs. Checkout our Work page to see some of the inbound marketing strategies we’ve created.
If you’re lacking the resources to effectively manage an inbound marketing strategy for your technology business, we’re here to help. As a full-service agency, we can support you with all of your inbound tactics, offering an extra pair of hands for the specific strategies your in-house team cannot manage. We can also work with you to determine which outbound channels can best compliment your inbound efforts.
The whole team is quick to reply and give you suggestions and advice. Here at Colocation America, we consider eBridge as a part of our work family. Whether we are looking to enhance our current marketing plan or to build a whole new campaign, eBridge is the first company we turn to. For onsite and offsite marketing advice, eBridge is there every step along the way.
Samantha Walters, VP of Corporate Strategy
Colocation America Inc.