Search Engine Optimization (SEO)

White-Hat SEO That Keeps Your IT Website in Front of the People Who Wants What You Provide

Search engine marketing has changed dramatically over the last few decades, and eBridge has been there to see it all as it developed. One thing we know for certain is that success in SEO means constant innovation and change. You need to create not just authority, but the appearance of authority. You need to develop unique and shareable content, and provide real value and experiences for those who visit you online.

Exhausting? It is, if that’s all on top of your full-time duties. Let eBridge help your MSP, hosting, or IaaS business achieve SEO success with any of these three levels of service:

  • A Detailed SEO Audit – We’ll run a diagnostic of your current SEO, and produce a road map to full search engine optimization for your site. This typically includes a detailed SEO consultation addressing website design and structure, linking strategies and more. Finally, you’ll receive a detailed report full of actionable advice.
  • A One-time SEO Implementation – Following a detailed consultation like the one above, we’ll identify and implement all of the SEO efforts needed to improve your site’s search ranking and ability to bring in purchase-ready visitors. We’ll also help you analyze your existing links, and build better ones.
  • Ongoing SEO Management – We’ll do everything for you, including both onsite and offsite strategy development and work on the priorities identified in your audit. And then we’ll keep analyzing and improving, every month.  

Our SEO team has years of experience making sure our clients aren’t just seen, but seen by people ready to buy the goods or services they have to offer.  

Our SEO Process

The first step is always an in-depth consultation with you about your organization, your needs, and the state of your online presence. This is generally followed by:

  • Research and analysis into your current SEO status, its strengths and its weaknesses 
  • Competitor analysis, designed to spot options and tricks you may have missed for reaching your market
  • On-site SEO, including:
  • More ‘spiderable’ website architecture 
  • Content and keyword audits
  • Internal linking audit
  • URLs and redirect audits
  • Sitemap creation 
  • Analytics implementation
  • Usability flow analysis
  • Social media and share-ability implementation 
  • Content Strategy analysis and in-depth keyword research to make the most of free, organic SEO which brings in traffic continually
  • Off-site SEO and PR, which can include:
  • Content creation
  • Strategy execution
  • Social media integration
  • Strategic link building
  • Digital PR and events
  • Clean-up of toxic backlinks
  • Analytics tracking and measurement

Industries Served

eBridge specializes in optimizing websites for MSPs, web hosting companies,

IaaS, data centers, ISVs, and VARs. Check out our Work page, and examples of clients we’ve worked with.