Having the right technology means little without the right channel marketing program in place to successfully drive sales through your partner community.
Many B2B technology companies leave the business of marketing their solution in the hands of their resellers / channel partners. But have you considered…
By developing a solid go-to-market plan for your existing partners and a streamlined onboarding process for new partners, you can help to boost your sales and your profit margin, while also increasing efficiencies. Create a marketing program for your specific needs and then leverage it again and again to coach and support your partners, helping them further monetize their customer base.
If you are a B2B IT services company looking for channel partners, this program is a perfect fit for you. You will take your partner relationships to the next level, creating a win-win scenario for your company, your partners and their clients.
Your customized program will include some or all of the following to secure reseller partners:
You can also provide your channel partners with support materials which they can customize to increase sales to existing clients and drive sales to new customers. This will include:
At eBridge, we’ve been working with B2B IT services companies just like yours since 2001. We’ve seen countless clients in the hosting and IT services space struggle with their partnership programs. Leverage our industry expertise to help your business create a channel program that offers your partners the tools they need to succeed.
“We have been working with eBridge Marketing Solutions for 5 years and by far they are the most responsive and professional group we have had the pleasure to do business with. Our dealings with them have been mainly for internet marketing campaigns. These campaigns are high converting, cost effective and send us large volumes of quality and targeted traffic. Anytime we require changes made on our campaigns, the team there gets them done immediately and exactly as we requested. They also have a wonderful copywriter who can turn some simple text we send across into marketing magic!
When eBridge sets up a new campaign for us, we know that the resulting sales are genuine, and the traffic is valuable. We love working with Hartland and Rob because we have the peace of mind knowing we are running a genuine campaign that exceeds our expectations.”
Amy Armitage, Sales & Marketing
Lunarpages Web Hosting | www.lunarpages.com