Marketing Strategies

How Can You Compete Against Multi-Million Dollar Ad and Marketing Budgets?

The short answer is: You can’t – at least not head to head. But there is a mighty lesson to be learned about competing with giants from a small Australian company called Messages on Hold (MOH). MOH may no longer be as small as they once were, but they are still tiny compared to the major telecom carriers in Australia and the Pacific region. Nevertheless, in a very short time they have climbed from obscurity…

Posted April 10, 2009