crisis marketing

Marketing MSPs During Crisis

I’ve been reading discussions about how MSPs should market themselves in the landscape thrust onto us by the COVID-19 pandemic. There’s a risk inherent with marketing following a disaster. It’s all too easy to have one’s efforts come across insincere, heartless, and slimy. But on the other hand, good marketing aims to add value, and it’s clear that MSPs’ services are needed by businesses impacted by COVID-19, so it’s important to get the message out…

Posted March 27, 2020
By: Devin Rose