B2B Content Marketing

Google+ Business Pages – Implications for Content Marketing

Google Plus is one of the most talked about recent developments in the social media arena. With its launch of Google Plus Business Pages a few months back, organizations are flocking to the platform, eager for a new internet marketing solution to promote and boost their business. We have already discussed how a Google Plus page is an important way to boost your search efforts (in case you missed the post, check out Google+ Business…

Posted March 20, 2012

Google+ Business Pages – Implications for Search Marketing

The internet marketing world has been all a buzz over Google the last few months. First with the launch of their latest foray into social media – Google Plus. And now, most recently, with the opening up of Google+ pages for business, the latest in internet marketing solutions from the search giant. It’s a well known fact that social media activity directly relates to search marketing. Search engines use social content, engagement and interaction in…

Posted December 28, 2011