At eBridge Marketing Solutions, we take a holistic approach to marketing—from gaining a deep understanding of your business and goals, to creating a focused digital marketing strategy and developing specific marketing campaigns to connect with your target audience. We have been working with technology companies since 2001 and we understand the challenges that you face. Let’s tackle them together!
Challenge: A daunting competitive environment
With all the competition in the technology sector, making inroads can seem like an uphill battle. Not only is it getting harder to capture the attention of your target market, increased competition also drives up costs. We work with you to mitigate the competitive pressure you face and look at ways that you can set yourself apart from the pack.
Challenge: Digital marketing is complicated
With so many options to choose from, it can be hard to know what to do. Not only are there different channels and strategies, each comes with its own tools, intricacies, and complexities. It takes up a lot of time and resources to learn all the ins and outs. Plus there are so many pieces to the puzzle that need to work together – SEO, content, design, to name just a few. As a full service agency, we can cover all your digital marketing requirements.
Challenge: Digital marketing is always changing
It can feel nearly impossible to keep up with digital marketing and the constant changes. But, especially as a technology company, it’s important that you do as your customers have certain expectations from you when it comes to things web and digital. It’s our job to know the newest developments, innovations and solutions and to provide you with the most effective opportunities available.
Challenge: Resources are tight
Are you wasting time and money on trial and error testing out strategies? Is your in-house team overloaded and unable to manage all of your marketing initiatives? Or, do you not have a marketing team at all and would like to get those marketing responsibilities off your shoulders? Efficiency is the name of the game and we help organizations save or maximize resources. We inject our expertise to streamline the processes of launching digital marketing initiatives and campaigns.
Challenge: Figuring out what you should actually do
There is an overwhelming amount of information and advice available and of course it’s never tailored specifically to your business. It can be hard to get a handle on what applies to you and what can actually support your goals. We know that when it comes to internet marketing, one size does not fit all. This is why we ensure that our services are catered and customized to the specific needs of your company. If you are considering a direction or tactic that we feel is not the right fit for you, we will let you know. Paired with our expertise, we also bring in an outside perspective and suggest new opportunities that we believe could be a fit for your organization.
That you need marketing for your business is not in question. How you actually tackle it day to day is what we’re here to help with. Whether you would benefit from full management and ongoing support, or just want an expert to tackle a specific project or requirement, let us know how we can step in.
mindSHIFT partnered with eBridge for over 9 years. I truly saw them as a virtual extension of my Marketing team. Most importantly, eBridge was integral in designing, launching and managing our search engine marketing strategy which set the company up for growth and success.
Richard Young, Director of Marketing
mindSHIFT, a Ricoh company