For many new leads and customers, their first interaction with your brand will come following a search query. So how your brand is represented in search engines often dictates the first impression your brand gives off. It’s crucial that the first impression is polished, commensurate with a firm offering professional-grade IT services.
Search marketing is unique in that it offers you the ability to reach people who are already actively searching for your services. Contrast this with other digital advertising mediums, where ads are served to people regardless of the mindset they’re in. It’s no wonder that the website traffic gained from search marketing tends to be the higher quality than any other traffic source.
Search marketing is a two-headed monster. Both organic (SEO) and paid search marketing (PPC) contribute to your brand’s first impression and drive high-quality traffic. eBridge has assisted IT Service Providers with both organic search engine optimization and pay-per-click services for nearly two decades. We understand the landscape and how it applies for IT Service Providers in particular.
For more information about eBridge’s search marketing services, please consult our Search Engine Optimization (SEO) or Pay-Pay-Per-Click (PPC) management pages. Or please contact us directly with any questions you may have.
“As valued associates, eBridge Marketing Solutions provides us with marketing and online advertising opportunities that we incorporate with our own strategies and present to our clients. Although we have been associated with them for less than six months, we have found that their contributions to our efforts only escalate in value.
Their insight, sagacity and complete understanding of the online marketing and interactive mediums have been an asset which has been directly responsible for our being able to attract new clientele as well as retain ongoing clients by injecting new, creative and effective concepts. Their attention to detail and follow through on every project we’ve collaborated on is again a testament to their professional acumen.”
Warren Lanier Jr. , National Key Accounts Manager