Social Media Resources:
SocialMediapolis: Articles, blog, and newsletter about social media marketing.
Social Media Management Tools:
SproutSocial: Competitor to HootSuite with advanced features at a higher price point.
TweetDeck: App bringing more flexibility and insight to Twitter power users.
Act-On: Marketing automation software for mid to small size businesses
Clickz: Insight and analysis on the latest trends, tools and technology in digital marketing and advertising.
MarketingProfs: Modern marketing tools, training, strategies, articles, online seminars, discussion forums, and much more
Search Engine Land: Daily publication that covers all aspects of the search marketing industry.
Search Engine Watch: Tips about internet search engines & search engine submission
Google Keywords Planner: Tool to get a general idea of what relevant search terms are receiving the greatest volume of searches.
SEMRush: Competitive research service for online marketing.
Spyfu: Competitive analysis for PPC campaigns.
Web CEO: Search engine optimization toolkit
Yoast SEO: Simple SEO plugin for WordPress sites that facilitates the process of setting up SEO elements.
Marketing Analytics Resources:
Occam’s Razor: Blog about marketing analytics and digital marketing with nuanced content.
Google Analytics Academy: Free online courses provided by Google.
CrazyEgg: Heat maps, scroll maps, and other visual analytics.
Google Analytics: Free to use and comprehensive website analytics.
Mouseflow: Session replays, heat/scroll maps, and analytics.
Piwik: Open source alternative to Google Analytics.
SimilarWeb: Market research on any website.
Unbounce: Easily create landing pages, a/b test, and optimize.
Whos Calling: Call tracking solution.
“When we started shopping for an outsourced marketing agency to manage our paid ad campaigns, eBridge was at the top of a very short list of agencies that have the experience and expertise to truly manage and report on campaigns. I’m happy to say that eBridge has worked diligently to reduce our costs, increase our conversions and provide an overall great service. midPhase is a fairly well known brand and we market ourselves heavily, expert campaign management is simply a must. eBridge sets the bar for other campaign management firms. On top of that, they are really nice people.”
Midphase | www.Midphase.com / ANHosting.com