Media Buying
Buy No Media Until You Do The Following
Posted on June 13, 2008
By Hartland Ross In my last post, I talked about making sure you have a clear idea of your budget, specify who your target market Continue Reading
Media Buying and Planning — Above All Else, Have the End in Mind
Posted on June 3, 2008
By Hartland Ross Going back to the second leg of your marketing stool – tactics — I want to talk here a bit about your media Continue Reading