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Blog

Google+ Business Pages – Implications for Content Marketing

Posted on March 20, 2012

Google Plus is one of the most talked about recent developments in the social media arena. With its launch of Google Plus Business Pages a Continue Reading

Website usability – 10 tips for getting it right

Posted on February 23, 2012

For a business, there isn’t anything more important than the website when it comes to online marketing. It’s the focal point of your business’ online Continue Reading

Google+ Business Pages – Implications for Search Marketing

Posted on December 28, 2011

The internet marketing world has been all a buzz over Google the last few months. First with the launch of their latest foray into social Continue Reading

What the new version of Google Analytics brings to your business

Posted on December 17, 2011

The new version of Google Analytics has been available in beta for quite some time within existing accounts, accessed by clicking on “New version” in Continue Reading

Why you should get on the blogging bandwagon

Posted on November 28, 2011

Blogs are popping up everywhere these days and it seems that almost everyone is blogging. If you haven’t started a blog yet for your business, Continue Reading

How an out of date website can hurt your business

Posted on November 28, 2011

Refreshing or redesigning a website that is past its prime is an important way to ensure that your business meets its online marketing goals and Continue Reading

What you should be tweeting

Posted on August 2, 2011

Many businesses are jumping on the Twitter bandwagon. They are excited by the prospect of this free marketing tool, and all the success stories they Continue Reading

5 ideas for using Video Marketing in your business

Posted on June 2, 2011

5 ideas for using video marketing in your business The marketing world is all abuzz over video – and for good reason. Video marketing is Continue Reading

3 ways to grow your business – Part 3

Posted on April 29, 2011

In part 1, we looked at what most businesses tend to focus on – growing your customer base. In part 2 (link), we discussed the Continue Reading

A marketing lesson from the Go Daddy PR nightmare

Posted on March 29, 2011

Everyone’s talking about Go Daddy these days. And not in a good way. In case you missed it, Go Daddy CEO Bob Parsons not only Continue Reading

3 ways to grow your business – Part 2

Posted on March 11, 2011

In part 1 of this series, we looked at the most common way that businesses tend to approach growth – by trying to get more Continue Reading

3 ways to grow your business – Part 1

Posted on November 2, 2010

I thought it would be a good time to relook at the 3 basic strategies that can be used to grow any business and yes Continue Reading

Should I buy customers or grow organically? – Part 2

Posted on July 10, 2010

Appetite for Risk Purchasing customers is certainly more risky than growing organically due to some of the areas I’ve mentioned. The upside however is growth Continue Reading

Should I buy customers or grow organically? – Part 1

Posted on June 21, 2010

By Hartland Ross “Should I grow my business through acquisitions or organically through marketing?” Sometimes I hear variations on this question – “I would much Continue Reading

Three simple marketing tools: Part III: Prove You Can Do It using Case Studies

Posted on March 24, 2010

By Hartland Ross The previous two marketing tools I have written about – white papers and special reports – need to be free of obvious Continue Reading